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Samoa 2040 sets Samoa's agenda for economic growth and development over the next 20 years. It identifies a set of potentially transformational opportunities that have the potential to boost incomes, employment and standards of living in Samoa over the longer-term. The Samoa 2040 approach suggests that reform and investment efforts need to be carefully targeted at unlocking opportunities for income growth that have the highest potential given Samoa's unique circumstances. These opportunities lie in four broad focus areas: tourism agriculture and fishing the development of a digital economy and labour mobility. By providing a roadmap to take advantage of these opportunities which will raise economic growth create employment opportunities and generate government revenues - Samoa 2040 aims to ensure that all Samoans have the means and opportunity to pursue a better life and that no one is left behind.